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How to Create, Customize, and Manage Forms Using Form Builder

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6 mins read

The Form Builder inside BrainCert is a powerful no-code tool that empowers you to create beautiful, responsive forms—without writing a single line of code. Whether you're collecting leads, feedback, event registrations, or e-signatures, this intuitive builder makes it easy to design, deploy, and track your forms across any page.

You can now turn your landing pages into high-converting sales funnels by embedding forms that instantly capture and route leads to your CRM. This new feature allows you to:

  • Place forms on any BrainCert landing page with just a few clicks.

  • Track form submissions and tie them to specific campaigns or funnel stages.

  • Automatically trigger follow-up actions such as sending emails, tagging users, or notifying your sales team.

  • View detailed analytics on conversions and submission rates right inside your dashboard.

This feature transforms static pages into dynamic lead generation funnels—perfect for growing your pipeline.

It’s perfect for:

  • Sales & Marketing Teams: Capture and qualify leads directly from custom landing pages.

  • Instructors & Course Creators: Onboard learners, gather preferences, or collect assignments.

  • HR & Compliance Teams: Manage internal forms for onboarding, policies, or surveys.

  • Event Managers: Register attendees and send automated confirmations.

In this article, we’ll walk you through everything, from creating your first form to setting up email notifications for submissions.



Step 1: Go to the Forms Section

From the menu, head over to 'Sales & Marketing' → 'Forms.' You’ll land on a data table that shows all your existing forms.

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Step 2: Create Form

To create a new form, click 'Create Form' at the top right to begin.

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Step 3: Set Up Your Form

Enter a 'Form Name,' select the form 'Type' from the dropdown, and fill in the remaining fields as needed.

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Step 4: Build Your Form

Use the intuitive drag-and-drop canvas to design your form:

  • Move Up/Down or Insert Above/Below using the Options

  • Delete unwanted fields

  • Customize labels, placeholders, and required fields by clicking on a field. Click Save Form to apply settings.

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Step 5: Add Extra Fields

Use the '+ Add new field' button to insert additional fields as needed.


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Step 6: Preview Your Form

Use the 'Form Preview' section to see how your form will look to users.

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Step 7: Customize Form Settings

After saving your layout, switch to the Settings tab. You can adjust:

  • Submit Button Title (e.g., "Send Now", "Get Started")

  • Button Color to match your brand

  • Submit Button Width & Position to adjust the size of the button

  • Label Orientation to choose how labels appear on your form fields. 

  • Signature Instructions if you're collecting e-signatures

  • Enable CAPTCHA (optional)

  • Add custom success messages, redirect URLs, or tracking codes

Click Save Form to apply settings.

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Step 8: Configure Post-Submission Behavior

Under the 'After Submission' section, define what happens next:

  • Notify your team
  • Set 'Team Email Addresses.'
  • Choose an 'Action' (e.g., Send Email, Create Task)

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Step 9: Manage Your Forms

In the main Forms table, you'll see all your created forms. Click the 'Options' to 'Edit,' 'Duplicate,' 'Delete,' and View 'Submissions' of a form.

You can export form entries to CSV, Excel, or PDF anytime.


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Step 10: View Form Submissions

The 'Submissions' tab displays data collected from each form, including name, email, other field values, and uploaded files or signatures (if applicable)

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Embed Your Form and Publish the Landing Page

Now that your form is ready, it’s time to embed it into a landing page and make it live. Follow these steps:

Step 11: Navigate to the Landing Pages Section

Go to Sales & Marketing → Website → Landing Page from the left menu.

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Step 12: Create or Edit a Landing Page

To start fresh, click '+ Create New Landing Page.' Or, choose an existing landing page and click 'Edit.'

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Step 13: Add a New Section

Click the + (plus icon) to add a new content block or section to the page.

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Step 14: Insert the Form Component

From the Components list, select Form to add a form section.

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Step 15: Choose Your Form

Pick a form from the dropdown list of forms you previously created with the 'Form Builder' and click 'Add.'

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Step 16: Save Your Page

Click Save to apply all the changes to your landing page.

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Step 17: Publish Your Landing Page

Back in the Landing Page list view, click Options → Publish to make your landing page live and publicly accessible.

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Form Builder gives you the tools to easily create beautiful, functional forms tailored to your needs. From drag-and-drop design to team notifications and detailed submissions, everything is built to help you collect and manage data efficiently, without writing a single line of code.

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